Demographics, geographical location and psycho-graphic factors are some of the phrases thrown around when people talk marketing strategy. And rightly so, since these are among factors you need to keep in mind when starting a new business. In other words, you need to have a clear understanding of your target customer to succeed in any … Read more
Do you struggle to make the most out of your day? Some days I tear through my to-do list, but other days I get nothing done due to poor time management or procrastination. Over the years I’ve discovered some great online tools that help me increase my productivity. This list of 11 tools is by no … Read more
When I started my freelance business I had no idea how to automate processes in order to free up time for the most important tasks. In short, I should have been writing, and writing some more, but I was spending time checking too many emails, scanning job boards and trying to remember all the tasks … Read more
Your email list is gold. When your readers trust you with their email, you want to honor that trust with a newsletter they’ll eagerly open, read, and enjoy; and not quickly delete. Imagine… Jane, your newsletter subscriber, quickly scans her inbox. She’s glad to see an email from you, and your clever, engaging subject line … Read more
Are you all that confident about that sentence you just wrote in your blog post? Are you uncertain about how to create a story arc? Do you know the difference between the words lay and lie? No need to worry, since the best podcasts for writers provide a nice combination of podcasters who discuss anything from … Read more
Let’s face it: if you’re doing any kind of marketing online, you have to have an email list. Product announcements, special offers, job postings – they all feel personal when you’re sending them to individual email addresses. Instead of blasting it all over social media. But if you’re not adapting to the email medium, you … Read more
It is becoming more and more difficult for website owners to monetise their websites through banner advertisers due to internet users using software to block ads. This is something I spoke about briefly one year ago in my quick review of PageFair. I was reminded of the issue yesterday as Rise Forums member noted Raspal … Read more
There are just so many hours in a day. You have to go to work (be it full-time, part-time or project-based). You have to do chores around the house, go shopping, spend time with your partner. Sometimes sleep, watch TV or enjoy a nice walk in the park. Nowadays there seems to be an abundance … Read more
Some folks just want to get away from that monotonous office job, while others simply need a way to make a little extra scratch while looking after the kids. Whatever your reasoning, there are plenty of ways to make money online. We’ll outline over 60 ways to put more cash in your pocket without leaving your … Read more
Think about the last time you read a blog post. Were you driving to work? Washing dishes? Working out? Probably not. Or at least, I hope not, especially while driving! What if I asked you the same question about listening to a podcast? Podcasts rock when it comes to convenience. Own a smartphone or a … Read more